Tapping into the Irish E-Commerce Market
According to a recent study into the consumer habits of Irish online shoppers, €4.1bn was spent on online shopping in Ireland in 2012. According to this study, however, almost 75% of this total revenue went to e-commerce stores outside of Ireland. One of the primary reasons for these numbers – experts agree – is that very few Irish businesses have attempted to design online stores that are both easy-to-use and appealing for Irish customers.
In order to reverse this trend, the Department of Communications, Energy & Natural Resources (DCENR) recently launched the Online Trading Voucher Programme, run through the Local Enterprise Offices. The Online Trading Voucher offers funds to Irish businesses to help set-up or improve their e-commerce capabilities.
Want to find out how you can take advantage of this new programme? Take a look here
If you need advice about setting up or upgrading your e-commerce website, don’t hesitate to get in touch with us here at Big Dog Digital. Here at Big Dog, we specialise in designing and developing successful, user-friendly e-commerce sites for a wide ranges of businesses and services.